Case Studies

In this section you will find case studies from a range of different advertisers who have used the power of the television platform to fulfil specific business objectives. Do you have a case study you would like to share with us? We'd love to hear from you. Simply email us at marketing@freetv.com.au 


2012-13 Case Studies

KANGAROO ISLAND: Connecting with the rest of Australia.
    VIEW PDF		 SMG RED & NPS: Australians become Medicinewise.
    WATCH THE VIDEO		 ELEVEN & CADBURY:
Driving sales.
    WATCH THE VIDEO		 FWPA: A better way to reach your audience. Naturally.
     VIEW PDF
       
     
RED CROSS BLOOD SERVICE: Delivering record breaking results.
    WATCH THE VIDEO		      


Previous Case Studies

SMG RED & KIA MOTORS:
An Optima experience for KIA.
   VIEW PDF		 CAMPBELL'S & MASTERCHEF: A real success.
    VIEW PDF 		MOCCONA: TV and Moccona.
The perfect fit.
   VIEW PDF 		MICROSOFT: How Nine helped make life easier with Windows7.
   VIEW PDF

GRAIN WAVES: The Grain
Waves dream comes true on TV.
   VIEW PDF		 CARECAREERS:
Programmed for success.
    VIEW PDF 		NESTLÉ DIET: A light-hearted TVC delivers big results.
   VIEW PDF 		BABYLOVE: A TV-led campaign delivers explosive results.
   VIEW PDF

EXTRA: TV helps EXTRA deliver
jaw-dropping results.
   VIEW PDF		 BANKWEST:
Happy Banking.
   VIEW PDF 		SCHWEPPES: Schweppes
bursts to life on TV.
   VIEW PDF 		NRMA: The un-hard way to
re-energise your brand.
   VIEW PDF

MERCEDES:
Let's Talk.
   VIEW PDF 		OLYMPUS: Olympus proves a ‘tough’ competitor.
   VIEW PDF 		RTA:
Thinks big of television.
   VIEW PDF 		DRUMSTICK:
Drumstick bites back. 
   VIEW PDF

SOLO: TV helps Solo drinkers lose their Man Cans.
  VIEW PDF 		TELSTRA BIGPOND:
Rabbits.
   VIEW PDF 		JOHN WEST: What makes
John West the best?. 
   VIEW PDF 		AAMI:
Why AAMI loves TV.
   VIEW PDF

TOURISM VICTORIA: A world
leading success story.
  VIEW PDF 		TOOHEYS:
Gets tongues wagging.
   VIEW PDF    PODCAST		 HARVEY NORMAN: What makes Harvey Norman 'go, go, go'?
    VIEW PDF   		HONDA CR-V:
Dress for it.
  VIEW PDF

LYNX: Don't just launch.
Blast off. 
   VIEW PDF 		ING: A Scottish stand-up helps Aussies sit-up and take notice.
   VIEW PDF   PODCAST		 MORTEIN: TV keeps Louie flying for 50 years.
   VIEW PDF 		MAZDA: How television
helped Mazda zoom to number 1.
   VIEW PDF 

CADBURY: Boost achieves
hair-raising growth.
   VIEW PDF		 KMART: Kmart Integrates for sales success. 
   VIEW PDF 		 ROADSHOW FILMS:
Hairspray provides real boost.
   VIEW PDF		 DHL: DHL's award winning
use of TV.
   VIEW PDF

LAMB: Meat & Livestock enjoys the smell of success. 
   VIEW PDF     PODCAST		 FORD FAIRMONT GHIA:
and the Nine Network. 
   VIEW PDF 		SONY PICTURES: Sony Pictures and the Seven Network.
   VIEW PDF 		HEINZ: Heinz and
Australia's Got Talent.
   VIEW PDF

OPTUS: OPTUS and So You Think You Can Dance
   VIEW PDF		 BURGEN: The Biggest Loser provides huge gains for Burgen.
   VIEW PDF 		NAB: NAB, Jamie's Kitchen and Network Ten.
    VIEW PDF		 AUSTRALIA:
Australia and PBL Media.
    VIEW PDF